How to Create a Reel for Social Media

Are you itching to get in on the social media Reels craze but don’t know how to create and upload a Reel?

You’re not alone. I had the same desire and problem… but not anymore.

In case you missed the memo… A Reel is a short video of fun stuff. The sky is the limit for content. Some are hilarious; others not so much. It’s easy to click to the next one if you’re not pleased with what you see.

Reels are a specific size (*1080 pixels wide x 1920 pixels tall). It’s short in length… from .03 seconds to a maximum 90 seconds. Mine are about 30 to 45 seconds long. I use them to give viewers a quick break and to introduce my books.

The majority of Reels are vertical clips from cellphones. But not all. Mine are created with help from a couple of apps I’ve invested in.

Here’s a Reel I recently uploaded:

How did I create it? I’ll give you the nutshell version…

Think of a pain point to address (Like getting unstuck…)
Imagine 3-5 pictures showing a viewer how to maneuver through and out of the pain point.
Collect the pictures (I use Night Café Studio to create the images) into your reels file and 2 or 3 words for each image.
Next, I open up Doodly to create the reel. (Doodly is a cloud-based video editing program that lets users create whiteboard animations and doodle videos. I highly recommend and love Doodly. It’s easy to use and fun.)
Set Doodly or your chosen animation program to the custom size of 1080 px wide x 1920 px tall. To keep the hand behind the images, I set the board to glass.
Upload the images into Doodly as props. Place them on the board in the order you want them to draw onto the board.
Add suitable music… remember to lower the volume on the music to about 12 on the scale so you don’t blast your viewer in the face.
After you’ve previewed and adjusted for perfection… Export your reel in webm (for YouTube) and also mp4 (for Facebook and Instagram)
Voila! Upload it to your social media platforms.